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There was an interesting article in this morning's Globe and Mail business section re the Apple Music Store. A Merrill Lynch analyst was quoted as saying that even though this idea will not make money for Apple in the near future, it does keep them in the forefront of the "innovation" curve. Personally, I can see people considering getting a Mac as an additional home computer, to supplement the Wintel "boxes" that are currently in the home. Thus, one has access to the OS X/iLife experience/environment along with the "ball and chains" of Microsoft.