Heart, I might have you on a technicality. Howver, being an honest linguist, I might not take you up on your offer. You see, we have an Apple Store here in St. John's, complete with a sign The Apple Store. However, it sells just that, apples. It was once a fruit store, but not specializes in apples. So, since you did write "Apple Store, Apple Employee, ehMac.ca Easy as 1-2-3.", you need to specify that it is an Apple Computer store. It is implied, but inferences based on semantics is no legal defense.
Trademarks: Apple paid $30 million to use the name "Apple"
Trademark law is like patent law in that the first one who claims it gets to own it. The Beatles recorded on their own label, Apple Records. When Apple Computer was founded it agreed not to use the Apple name in the music business. Later, when the Macintosh played music, the Beatles sued. Apple Computer settled paying about $30 million dollars to use the name "Apple."
Heart, for the past 500+ year, St. John's has survived winds, rain, fire, floods, epidemic, crushing unemployment, etc, etc, etc. You really don't think that folks here in St. John's would stand by and let a mom and pop store the size of my university office be closed down by a big corporation?!? First, if the Apple Canada lawyers could even find us (remember, the Apple Canada online store wanted to know if Newfoundland and Labrador was part of Canada?), they would never make it to the store. Remember the classic line that Rick told to Major Stasser when asked if he could envision German troops in New York City "Well, there are parts of New York that I wouldn't recommend going to after dark." Mrs. Lar, the owner of the store can still fling a Mac apple (the real things) at age 87.
Still, my lawyer has assured me that I would win any lawsuit against you should I try and claim my prize. Of course, he would charge me a non-refundable retainer of $5000 to undertake this lawsuit and bring it to a victorious conclusion. So, unless the SWAG is worth more than a new iMac with everything included, I shall not retain his services, or the services of any of the lawyers in his firm of "Dewey, Cheatem and Howe".
Still, it was a unique challenge, even though it was linguistically and semantically flawed. If you think university profs are tough, you should see the first grade teachers here in St. John's. They have been said to have trained US Navy SEALS in hand-to-hand combat at the old Argentia Naval Station.
Well, I tried. But I couldn't get a Houston AppleStore employee to say ehMac.ca on camera. "more than my jobs worth" was one reply. I did get to play around with getting a movie uploaded though and learnt a few thangs. See here .
Good luck guys. I give up, y'all and am now bracing for Hurricane Lilly....