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Dell, which has beaten its competition by slicing profit margins and turning low-price computers into a commodity, is now turning to the high end. It will announce today that it will begin selling a line of desktop and laptop computers it is marketing as luxury models. |
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Luxury models??
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Apple's laptops have always commanded a premium relative to comparable PC's |
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Oh boy, here we go again. Apple this, and Apple that. No one's ever happy! So now they want to take a crack @ a luxury model, and offer it to the Vertu phone customer?? Did they not see what happened when VW offered in $100k car in the Phaeton? I don't have one, and I love VWs...
Link to the NY Times article.
H!